Brittany Kelley, CEO and Managing Partner
As CEO of Harrold Golf Corporation. in Newport Beach, Calif., entrepreneur and golf pro veteran Brittany Kelley has become a go-to guru in utilizing cutting-edge technology to drive tournament revenues for golf courses and country clubs. With expertise in sales, operations and strategic marketing, her company provides the know-how to assist golf courses in attracting events from local, regional and national tournaments at their clubs.
Kelley began her career in the golf industry in 2007 as Director of Sales & Marketing for several KemperSports managed facilities. While there, she launched the GIVE Initiative charity for Yorba Linda-based Black Gold Golf Club, which offered a means for golfers to donate to a charity of their choice. Any player scheduling a tee time during “GIVE rate” hours received $20 off of a golf round, with $12 set aside for a non-profit organization registered in the program, including Children’s Hospital of Orange County and St. Jude Hospital.
With stops at three other golf courses, Kelley gained further experience in sales, tournament hosting, customer service, loyalty programs, off-peak sales growth and integrative business development. In addition, she developed a series of seminars for non-profit organizations to gain the skills to host their own golf tournaments; along with edification programs for course managers that engendered a better understanding of the strengths and weakness of their individual properties.
In 2010, Kelley transitioned into a position that specialized in developing technology and marketing solutions for golf courses. Her background in golf industry marketing and management combined with a passion for technology eventually led to the founding of the Harrold Golf Corporation., with its unique model of utilizing database segmentation, online strategies, analytics, tracking and results-based problem solving for clientele.
Kelley earned her Bachelor’s degree from Colorado State University.